WordPress is the world’s most popular and widely used content management system, powering 37.6% of all websites on the internet.
There are many reasons to create your own blog, even if you have an established presence on other digital publishing platforms, such as Medium, Substack, or HubPages.
Very flexible — WordPress gives you full control over every aspect of your site
Highly extendable — you can add almost any functionality through plugins (The WordPress directory has over 54,000).
Thousands of mobile-friendly themes allow you to switch the design of your blog at the touch of a button.
The platform can relatively easily search engine optimized and works well with social media.
You will have full ownership of your content.